Alcatel Launches OneTouch Pixi 4 at Rs.4,999 Which is a Flipkart Exclusive

Alcatel has announced the launch of its latest device in the smartphone line, the OneTouch Pixi 4 smartphone exclusively on Flipkart. The 5-inch smartphone is the successor to company’s best-selling Pixi 3 device. The budget-friendly device was initially announced in the CES 2016 in January and will be available in Metal Silver, Metal Gold, Volcano Black, Sharp Blue, Black and White coloured variants at the Online E-commerce website at a price of Rs. 4,999.


“This partnership reinforces and consolidates Flipkart dominance in the online mobile segment. The launch of Alcatel PIXI4  exclusively on Flipkart signifies the brands trust on the platform that enjoys  the leadership position in the online smartphones market. Sensing that this model will be one of the significant launches from the stable of Alcatel, we expect huge demand for this product. In addition to bringing the best devices to market, Flipkart has always endeavoured to create the best consumer experience with industry firsts like seamless product exchange offers which make shopping for mobiles on Flipkart a genuine delight.”

-Ajay Yadav, VP – Mobiles, Flipkart on the partnership with Alcatel

Alcatel OneTouch Pixi 4 Smartphone Specifications:

Hardware and Software Specifications:

The new device from Alcatel sports a 5-inch FWVGA (480 x 854 pixels) resolution display and is powered by a 1.1GHz quad-core MediaTek MTK6735M processor coupled with 1GB of LPDDR3 RAM RAM. The handset has 8 GB of inbuilt memory as well as an expandable storage slot that can hold a micro SD card of up to 32 GB.

The Alcatel OneTouch Pixi 4 measures 140*72.5*9.5 mm and weighs approximately 169 grammes.

Alcatel Pixi 4 runs Android 6.0 Marshmallow and supports capacitive touch with two-finger touch support.

Camera and Battery Specifications

The recently launched device comes equipped with an 8-megapixel shooter on the back and has a 5-megapixel front camera both featuring flash modules. The rear camera offers Video Zoom, HDR, Panorama, Photo editor, Photo live filters, Face detection, Geo-tag, and Video stabilisation.

The handset houses a 2000 mAh battery that claims to offer 12 hours of 2G talktime and 11 hours of 3G talktime. Connectivity options  on the Dual-Sim device on include 4G LTE, Wi-Fi, Bluetooth 4.0, GPS and Micro-USB 2.0, among others.

“We are excited to announce the launch of our Alcatel PIXI 4 (5) for our Indian users. Being the third largest home to smartphone users, India is a critical market for us and we intend to bring cutting-edge products to consumers here, who seek power packed design sensibilities of a high-end smartphone at competitive prices. The PIXI 4 is designed for the youth/millennial who want a trendy phone loaded with future proof features and yet not being heavy on the pocket. The PIXI 4 promises the perfect balance of speed, performance and ergonomics. And all of this comes with great features like Arkamys-optimized speakers and Polaroid filters.”

-Praveen Valecha, Regional Director, Alcatel India

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