When you are running a business, you would constantly be on the lookout for the latest tools, trends, and technologies that can help you further your business interests to eventually anchor on the shores of higher revenues and a better rate of conversions. The recent decade has seen the advent and evolution of many such tools like marketing automation along with CRM or customer relationship management. Integrative platforms that bring you features from both the sides is very important for your business in terms of affordability as well as a better organization since it would all be on the same platform. This is where Insightly and alternatives to Insightly come into the picture.
Before we begin our discussion about the alternatives to Insightly, let us understand what these platforms can do for your business, especially if you own a small business that would need to make the most of the most scarce resources and the smallest of teams. Here are a few things that a CRM system with marketing automation can do for your business.
Integration
To begin with, there is the matter of integrating all your marketing needs with the same platform that holds and acts upon your information pertaining to the core customers and prospects of your business. Platforms like Insightly alternatives would help you achieve the same so that you can tap into the relevant information at the right time so that it is called up for certain tasks that have to do with your movement along with the sales and marketing pipeline you set for you and your team.
Intelligent Operations
This one takes the previous point logically forward since it helps you conduct your business operations with more intelligence. A business that is powered by Insightly alternatives for marketing automation and CRM, would be much more intuitive and geared to capture the right tone and engage with your audience. This would help you get the right kind of attention and engage with your customers in a far better manner, which would also help increase your rate of conversion.
Better Insight
One of the best things about an alternative to Insightly would be the fact that they also give you insights and analysis that can help you tweak your basic messaging and communication so that it engages your customer in a better manner. This would make you more prone to make a conversion each time you begin the sales pipeline. With relevant insights, you can constantly work on your campaigns to make them more targeted and more relevant for your audience so that the messaging hits the bull’s eye each time.
High Quality Customer Servicing
With the help of marketing automation and CRM, you will be able to record and collect the information in the right way that would be pulled up for the relevant functions so that you are able to render much more high quality customer service. When your customer calls for some post sales request, the information you stored during the sales pipeline journey would help you quickly resolve any issues. This would also build good brand loyalty.
Team Collaboration
Your team would also be able to collaborate in a far better manner when you use an alternative to Insightly or Insightly itself, since you will be able to automate notifications for all the tasks. You will also be able to remove all unnecessary and chaos inducing communication thanks to these notifications. This would also remove all duplication of tasks and missing out on any tasks as well. With the right kind of team collaboration, you will also build better productivity.
Creativity
With the help of alternatives to Insightly, you will be able to remove all monotonous and mundane tasks that would kill creativity. When you remove all these tasks, you do not just free up time, but you also create the space for further creativity when it comes to engaging your customers and ultimately increasing the rate of conversion. This would also up the productivity quotient of the team by leaps and bounds.
Now that we have discussed some of the benefits of using alternatives to Insightly, let us cast a glance on the top 5 competitors of Insightly that can help you grow your business with much ease:
- EngageBay: This is a good alternative to Insightly since it helps completely automate your marketing operations with a robust CRM framework in the back end. Plus, this is an affordable option that can also help you upgrade to one of their may other plans that you can turn to, once you start growing. With EngageBay, you also get to indulge in seamless lead generation and nurturing for a better rate of conversion. Further, there is plenty of support for the technical side of things as well.
- PipeDrive: This is also a well known alternative to Insightly, yet it does not offer all the wide ranging features that any other platform like EngageBay would be able to offer you at a lesser cost. So, if you turn to PipeDrive, you would basically get complete email marketing automation but you would have to invest heavily into other platforms for the rest of your CRM and automation needs to be taken care of.
- BPM Online CRM: This platform is also a well known alternative to Insightly thanks to the fact that it offers plenty of features that can help in lead generation as well as email marketing automation.
- Mothernode CRM: This CRM platform also helps you generate leads via email marketing automation which is one of the best ways to increase your rate of conversion as well.
- Nimble: This Insightly alternative also helps in achieving the right kind of engagement with your various customers through email marketing automation.
The above compare and contrast shows that EngageBay would be the best alternative to Insightly since it offers many more features than any other platform, and at a much lesser cost to your business.
